Founded in 1947, as part of the The Furniture House Agency, a furniture rental store started by Mahmood Yunus, SilverLine was then only the part of a bigger picture. Its inception was at a time when realty and construction was not a growing segment that would witness a sudden boom. For years it remained so until there came a day when his son, Farook Mahmood, introduced SilverLine Estates along with his brother Zahed Mahmood in the year 1990. It was hence decided that SilverLine Estates would take over the real estate part of business formerly managed by the Furniture House Agency. The Mahmood’s with their keen observance for development and experience, brought the company to the pinnacles of success that it enjoys today.Handling the marketing of real estate projects, SilverLine today offers a bouquet of services with a corporate framework which has set niche standards for financial performance, moral ethics, health, safety and rehabilitation, and community and environmental matters.
A graduate in Real Estate Management, Farook Mahmood has always been a visionary with a keen insight into the future. Starting off with the real estate division in the Furniture House Agency, Mr Farook's understanding of the market as well as his innovative solutions to the industry’s problems makes SilverLine into what it is today. At a time when the real estate business was uncommon and did not hold much potential, the company was created and gradually transformed into a global player in consultancy, property management and services. With a Diploma in Real Estate principles and practice from University of Fullerton, Los Angeles, California, USA, Mr Farook went on to bring all the real estate agents of the city of Bangalore under one roof and set up the Bangalore Realtors Association of India in 2000. He is also responsible for the National Association of Realtors in 2007, a national body comprising agents’ associations. This was followed by the affiliation with the US-based National Association of Realtors to turn National Association of Realtors to National Association of Realtors – India, a global organization set to bridge the divide between nations in the property space. Currently this multi-faceted Director prefers to indulge in supporting various charitable trusts and arduously works towards bringing about more transparency and professionalism to the real estate business through education programmes for members of the global body.
Zahed Mahmood, a second generation real estate professional, specialises in property investment advisory, real estate development consultancy, agency management and a wide range of property solutions. He wears many hats - prominent among them is Director - Silverline Realty Pvt Ltd., that he co-founded.
Zahed is credited with developing a large base of high net worth individual investors who are active in the city’s property market. His extensive global networking has helped in the development of a large client base of high net worth individual investors and multinational organisations across India, US, West Asia and Europe.
He has to his credit the facilitation of vast land parcels being developed through joint ventures and in built-to-suit campus developments. He has completed a great many sale and lease transactions comprising commercial spaces, retail offerings, residential options and land in both large and small formats. He has also facilitated the setting up of industrial ventures, construction projects and customized buildings in commercial and residential segments.
He has brought in many hospitality and retail brands to the city and country through end-to-end consultancy that has helped his clients set platform with minimum effort. He consults on infrastructure development and facility management for an elite global clientele. He is known for his dependable and astute advise on legal and financial issues. He is an expert in structuring business models such as joint development ventures. He steers a client through financial workings-such as loans and legal paperwork-such as deeds. He advises clients for best returns on property investments.
Zahed has played a pivotal role in the growth and development of the IT/ITeS sectors in Bengaluru. Having witnessed the industry take root and sprout in Bengaluru, he has been instrumental in leasing land/built space to many of the flagship brands, and has gone on to hand-hold their expansions with efficient real estate advisory that has contributed significantly to their business goals. His expertise in commercial space development draws many large IT firms and prospective start-ups to him. He has established a formidable reputation as a property advisor who is a sole asset for all real estate needs of an organisation.
At Silverline Realty Pvt Ltd, Zahed leads the business development and transactions teams. He is greatly respected for his professional and insightful views on both business and market development. His perseverance and skills in people management has turned Silverline Realty Pvt Ltd into a coveted firm in the real estate market. He has chalked out an ambitious plan for his company with diversification into construction.
Recently, Zahed raised the bar in property broking. He powered a consortium of real estate agents across the country to come together and form a single platform under the nomenclature, CIRIL. Standing for Commercial, Industrial, Retail, Investment and Land, CIRIL is an owner-operated network of commercial real estate brokerage companies in India. With six other partners, he plans to take CIRIL to overseas markets in the near term. The CIRIL network serves clients in more than 270 cities across India presently, with offices in 15 major cities.
Zahed is a member on the Board of Governors of Bangalore Realtors Association - India and chairs its technology committee. He is passionate on developing the use of technology in real estate marketing, CRM and inventory management. He is working on developing multi-listing services (MLS) in India through technology and broadband connectivity. His passion for technology promises to lead systems that will help real estate agents work more efficiently and compete in the global marketplace.
Zahed has a passion for corporate social responsibility & betterment of the lesser-privileged sections of society and this passion has led in the formation of Silverline Foundation. Silverline Foundation is a charitable foundation engaged in the fields of education, healthcare and assistance for senior citizens in the community.
Barely 32 and he already has two large real estate companies in the city to his credit; ZF Silverline Constructions, ZF Properties & Investments. Since its inception, ZF Constructions has acquired large parcels of prime land in Bengaluru, each land parcel holding a promise of incredible appreciation in value. When it comes to real estate, he has all the right answers that promise to get the gold rolling in. ‘When to invest, where to invest, whom to invest with’ are questions best posed to him. His network spans the who’s who of the social arena, the extensive profile of high net worth individuals merely a call away. Not surprisingly, as being in touch with him certainly pays them back in gold, where real estate matters. After all, meticulous analysis of the market workings, predicting every fluctuation and ensuing market movement is his chief forte, with the results to prove his worth every single time. Meet Zain Farook, the young real estate Moghul who has successfully carved a niche for himself in the real estate industry in Bengaluru. He was barely 22 when he forayed into the real estate business.It has been a meteoric climb since. Himself a high net worth individual, Zain’s personal empire extends from IT Parks, ultra-luxury residential properties, prime commercial spaces to other large real estate holdings. Recently, Zain closed a multi-crore deal in the high end residential property segment in the city. Interestingly, Zain claims that the journey so far was not easy. “It requires commitment and accurate understanding of the way the market works along with extensive knowledge of the land scenario pitched against market economics.” But then real estate has never been just a profession for him. “It is a passion I have nurtured since young, to match the yearnings of every prospective property buyer with their requirements met to perfection, put that smile of total satisfaction on their faces of having executed an impeccable deal.” In short, for Zain, real estate is living his dream, daily.
The Right Skill Sets
To execute a deal to perfection, the right skill sets need to be present. Zain has no dearth of them. Be it real estate law, matters relating to property evaluation, predicting market movements, Zain proves to be a master. He has also equipped himself with certifications on relevant segments of real estate, such as the Transnational Referral Certification awarded by the International Consortium of Real Estate Association, besides being one of the very few licensed realtors in the country.
A firm believer in maintaining the highest level of ethics in all the deals that come up for execution, Zain is uncompromising when it comes to doing business the right way. “The core values we stand by, the high morals we adopt are the ones that stand by us even in the worst scenario, lending a reputation that is untainted, earning the highest level of respect. Business then automatically follows once this unquestionable trust and integrity is established”, states Zain with conviction and confidence.
As firm as his belief in maintaining integrity is his belief in doing exacting due diligence before taking up and executing a deal. “This ushers in the comfort and security for both buyer and the seller”, he says. Incidentally, his manner of working involves not just executing a transaction to meet monetary expectations.
“Many a time, the buyer or the seller is not clear about their requirement and at times make wrong decisions. Understanding the background as well as their actual requirements and pitching it against the market situation is important so that the right advice can be given.” At times such an advice may also prove to take away the business that is on offer, he says, adding, “What is important here is to offer the right guidance, business is secondary.”
Astute Business Acumen
Zain has an acute business acumen as he avers, “Being in the business last decade and a half brings with it an insight as to the likely trends in the market in the coming years along with the sections that hold a promise of rapid future growth”.
Interestingly, young Turks of his age group indulge in buying cars and other fancy past times. But not so with Zain. “My interest is in land. Land is finite and holds a sure promise” he says, adding, “That does not preclude my interest in cars or in travel. In fact I am an avid traveller and when I travel, the first thing I reach out to is a fancy car I can drive in through the countryside”, he smiles.
Just as high end cars take his fancy, Zain’s unquenchable travel thirst has taken him far, across the world, from the Arctic Circle to Antarctica, trekking, sailing, flying and driving through thousands of miles, experiencing in person the different cultures and lifestyles.
Zain’s other passion is watches and pens, the love for these matched only by his cars and travel. Some of the rarest, most exclusive collection of watches and pens have found their way into his personal kitty and so have some exquisite antique artefacts and artworks that he has handpicked during his innumerable travels. Zain is also an avid motorcyclist, though he has toned down his indulgence. “I need to think of my family now as I find this sport not so safe” he says. A fitness fanatic
Zain is also a fitness fanatic, leading him to many sports besides his regular sojourns at the gym. Horse riding, swimming, golf, trekking as well as adventure tourism are part of his passion as well as fitness regime, the outdoor man in him keeping him not only physically fit, but also constantly energetic and cheerful, serving also to compliment his intense sense of humour.
Reaching out to the needy
Real estate is not the only segment that draws his attention. Zain is a member of various charitable organisations, lending his hand to make a difference where it is most required. One would have to only peek into the volume of philanthropic work he has been involved in over the years to realise the depth of his inclination to serve the poor. While he has been actively involved in the working of the Silverline Foundation, on a personal level, Zain has been instrumental in sponsoring many medical treatments for the needy, providing food, shelter and education for the poorest of the poor.
For Zain, “It is never too young to start an empire, never too old to chase a dream. If you are in it with the right attitude, everything is possible.”
Danish Farook™ DF™ Director, Silverline Realty (P) Ltd,
Silverline Group Managing Partner, DF Silverline Constructions LLP
Making a Mark in Real Estate
Mr. Danish Farook is a Real Estate Consultant & Developer based in Bengaluru. He has been in the Real Estate Industry since 2002 and holds a Bachelor’s Degree in Business Management from MES at Bangalore and a Master’s degree in Marketing and Management from City University at London. He has also successfully completed various courses on Real Estate.
Real Estate Brokerage:
He steers the Realty & Land Banking at Silverline Realty and oversees the Marketing, Management and Expansion of the Business apart from facilitating numerous transactions in the luxury residential, commercial leasing, commercial investments, Joint Venture transactions and Aggregation of Land Banks for MNC's, National Corporations and High Net worth Individuals.
Real Estate Development:
He diversified by adding the Real Estate Development business in the year 2010 and founded DF Silverline Constructions LLP. The company is today a promising young Real Estate Development and Property Management Company which is building and maintaining over half a million Square Feet in construction spanning between Commercial and Residential, Grade A offerings apart from creating a reasonable land bank to his portfolio. His obsession with quality and thorough knowledge of all aspects of the real estate industry has helped the company grow rapidly in strength and carve a niche for itself.
His keen business sense and innovative approach to business is changing the way people look at the property. He brings a new dimension to development with refreshing architecture, convenient interiors and state of the art amenities. His buildings are turning into icons that define good taste and value for money. His high-quality developments are setting a new benchmark in the city and have made a name for him in the Real Estate Industry.
Danish’s holistic and 360-degree view of the property business has resulted in an innovation that is of immense value for its customers. DF Silverline Property Management Services is a concept that provides end-to-end property management services. The company undertakes efficient and regular maintenance of all developments of DF Silverline Constructions. Through this company, Danish keeps a finger on the pulse of the satisfaction of his buyers and ensures that they are comfortable and happy.
Be it regular maintenance or other specific needs, this company quickly attends to the calls to ensure that all developments remain as fresh and efficient, as they were when launched.
Danish is tech-savvy and harnesses the power of technology to make the buying and selling of property of easier and more reliable for his clients.
He co-founded a Tech company that has developed TownConnect. This single App that provides end-to-end solution focuses on Digitizing Residential Societies in Resident, Security, Workforce and Visitor Management and in-Home services.
Danish’s ambition to build a real estate portfolio comprising some of the most significant landmark developments of the city has led him to pursue his dreams relentlessly. He is known for his keen understanding of the business and an eye for detail. His wide range of contacts and strong negotiation skills have helped him close many high-value deals successfully.
Danish is reputed for his integrity and commitment and these remarkable qualities have earned him a huge clientele.
Man of Many Interests:
Danish has a warm personal side. He enjoys being outdoors and is passionate about cars, watches, adventure sports, travelling and the list goes on. He loves experiencing different cultures and traditions and has travelled extensively across the world. A great collection of souvenirs and curios from several countries is a testament to his wanderlust. Danish is also a hardcore fitness freak. He never misses the gym and exercising, and is an inspiration for many.
Danish is known for his active involvement in Silverline Foundation, the CSR division of Silverline Group. The Foundation’s contribution in the field of education and health care has helped a large number of underprivileged people to lead a quality life apart from various other initiatives.
Request A Callback !
Please fill in your details below: